CALL TO ACTION

Updated: 01/09/2009 19:32

Learn about Call to Action as the very important part of advertising. Ways to treat customers right and get more visitors to the website

Are you familiar with the phrase "Call To Action"? Many people consider it a very important part of an advertisement. It's the part where you are told to 'act NOW', or you'll miss the opportunity of a lifetime. 'Order NOW' and we'll include two additional pieces of junk, 'absolutely free'.

I don't use a call to action on my sites. I sell products of value and at a reasonable price. I treat my customers with respect. Sure, I don't get all the business. No one does. But I have satisfied customers who give me referrals.

If you have site visitors who don't buy, the problem is probably not with the customer but with the site. What do you say? How do you say it? Does the site communicate everything that needs to be said? Does it leave a positive impression on the site visitor? Does it provide something meaningful that will encourage the site visitor to come back and buy?

About the author

Steve Sweeny
Another young writer working for HYIPNews.com, Steve Sweeney is the article writer and author able to write powerful headlines, to integrate copy with graphics and page design and manipulate text for max effect (ie. bold, italic, highlight). The experience of this young author is not reach in spite of his age, though Steve is proud to become an active member of a highly productive and creative professional team of HYIPNews where his skills as an accomplished advertising copywriter, copy editing and proofreader are being utilized at the highest level.

CALL TO ACTION

About the author

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